An Economically Vibrant Historic Downtown
Imagine downtown St. Croix Falls as a vibrant historic district with lively shops, restaurants, and pubs.
Imagine residents and visitors enjoying views of the beautiful St. Croix River as they walk this City of Trails and enjoy the experience of being close to nature and close to the cultural experiences that create happiness.
Imagine the economic synergy and positive interdependence that comes from a cultural arts center
that draws 35,000 ticket-buyers and conference attendees each year to downtown St. Croix Falls.
The Civic Auditorium, home to Festival Theatre since 1990, will become an even MORE dynamic force in the Falls region than we've seen over the last twenty years. This cultural and entertainment center, with a professional performing arts company in residence, plays an important role in the recruitment and retention of professionals affiliated with St. Croix Regional Medical Center, the St. Croix Falls School District, and other regional businesses. Our work to Save the Civic Auditorium is a superb investment for the future of the Falls area and the entire region.